Wider Partnerships

WIDER PARTNERSHIPS ACROSS THE FESTIVAL CITY

A number of other highly productive partnerships with city stakeholders and memberships of key industry groups are essential to the ongoing success and development of Edinburgh’s Festivals. These include:

• Joint marketing and PR campaigns with both VisitScotland and Destination Edinburgh Marketing Alliance (DEMA).
• Ongoing support and championing of The Audience Business’s Edinburgh Pilot Portal Project
• Strategic representation within the Edinburgh Tourism Action Group and Edinburgh Chamber of Commerce’s Tourism Policy Group
• Membership of City of Edinburgh Council’s City Dressing Group to support the implementation of a City Dressing Strategy for the City
• Membership of City of Edinburgh Council’s City Readiness Group, and joint working with Tram company TIE, to promote and ensure ease of access to the Festivals and their venues during the ongoing tram construction.